'openmaru'에 해당되는 글 3건
- 2008/09/19 Wikis in the Asian market? Check out Springnote.com!
- 2008/04/20 Danny Kim at Web 2.0 Expo San Francisco!
- 2007/11/15 TechnoKimchi at Web 2.0 Expo Tokyo! (3)
2008/09/19 03:04
Wikis in the Asian market? Check out Springnote.com!
2008/09/19 03:04 in basic info
Disclaimer: I've been involved with the global marketing project for Springnote (as I mentioned here), so this post has quite a bit of marketing message in it. :)
As much as blogs and SNSs have been considered the core of Web 2.0, we haven't been diligently discussing the importance and the impact of wikis on the Web world. Think about it. Which one do you think is bigger? Wordpress or Wikipedia? In fact, Wikipedia is now so big that Google decided to create its own in Knol. (Of course, blogging is big and Google wants to do better by buying TNC--or at least I hope so
) As you can see from the chart above, the need for wikis have gone way beyond that for blogs. Quite astonishing, isn't it?
Anyhow, the wiki market has been growing huge in the Asia-Pacific region. The chart tells us that the top queries for wiki are coming from none other than Japan, Singapore, and Australia. Quite astonishing, isn't it?
Springnote has been the lone Asian service in the wiki market, to my knowledge. It has positioned itself as a hybrid of a note-taking application and a wiki. The English version was launched less than a year ago, and it's already been covered by some major media entities, such as LifeHacker, ReadWriteWeb, and Mashable. In fact, I'm the one behind the official Springnote blog; you can probably tell how similar the tones of TechnoKimchi and the Springnote blog are to each other :)
Anyhow, (not because I'm the marketer but), Springnote really is an excellent service.
(click on the picture to see it full size)
As much as blogs and SNSs have been considered the core of Web 2.0, we haven't been diligently discussing the importance and the impact of wikis on the Web world. Think about it. Which one do you think is bigger? Wordpress or Wikipedia? In fact, Wikipedia is now so big that Google decided to create its own in Knol. (Of course, blogging is big and Google wants to do better by buying TNC--or at least I hope so
) As you can see from the chart above, the need for wikis have gone way beyond that for blogs. Quite astonishing, isn't it?Anyhow, the wiki market has been growing huge in the Asia-Pacific region. The chart tells us that the top queries for wiki are coming from none other than Japan, Singapore, and Australia. Quite astonishing, isn't it?
Anyhow, (not because I'm the marketer but), Springnote really is an excellent service.
- It's a FREE Web application, making it accessible from anywhere,
- comes with 2 GB of file storage and unlimited amount of texts
- provides collaborative features by giving edit/view rights to the selected only
- supports great tech stuff, like Open ID Authentication, Open APIs, and XHTML.
How "Excellent" is it? If you guys can remember for a moment that I'm the first known full-time blogger in Korea running a network of blogs, Springnote is basically my CMS (Content Management System). I host many of my attachments and images in Springnote and even write most of my blogs in Springnote and port them to each blog.
Springnote just went through a major upgrade few hours ago, making it even a better serivce. It now comes with a view mode, designed for better content consumption and a better collaborative environment. You can learn more about the upgrade here.
So I strongly urge you guys to check it out. For one, you guys will be supporting a Web 2.0 application from Asia, but for two, you'll probably just purely love the application. (and for three, help me be a better marketer as well. ;) )
As for Japan, Singapore, and Australia beating US, UK, Canada in their search for wikis, maybe some of you guys can give me feedback on how it's happening and if there's any internal market growing in your region.
Like an experienced marketer, I'm gonna wrap this post with this: "This is your Springnote day!". Ok, I admit that was weak, but you get the point. :)
Springnote just went through a major upgrade few hours ago, making it even a better serivce. It now comes with a view mode, designed for better content consumption and a better collaborative environment. You can learn more about the upgrade here.
So I strongly urge you guys to check it out. For one, you guys will be supporting a Web 2.0 application from Asia, but for two, you'll probably just purely love the application. (and for three, help me be a better marketer as well. ;) )
As for Japan, Singapore, and Australia beating US, UK, Canada in their search for wikis, maybe some of you guys can give me feedback on how it's happening and if there's any internal market growing in your region.
Like an experienced marketer, I'm gonna wrap this post with this: "This is your Springnote day!". Ok, I admit that was weak, but you get the point. :)
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Yes, you heard me right! I'm attending the Web 2.0 Expo San Francisco next week. This time, I'll be not only blogging/covering the entire conference as press, but also will be a session speaker. In the session, I'll be introducing the Korean IT/Digital landscape and the beloved online notebook application named Springnote by openmaru, for whom I've been working as the global marketing manager. You can have more information about the session here.
It's quite exciting that I can finally stand in front of people in SF to introduce what I've been talking about here in TechnoKimchi. Hopefully, I'll be able to meet great people there and even expand the TechnoKimchi network with whoever's interested in it!
So, looking forwarding to meet you all there. By the way, I'm already in New York and flying to San Francisco on Monday. If you want to catch up with me, please don't hesitate to email me at
p.s. My awesome friend Chang Kim has kindly introduced my session in his blog. Thanks, Chang!
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Yes, you heard it right. I'm in Tokyo to attend Web 2.0 Expo Tokyo. This will be my fourth conference this year: Web 2.0 Expo in SF in April, Supernova in SF in June, State of Play V in Singapore in August, and this one; but this is my first trip to Japan.
I'm in Tokyo with the openmaru team. Here goes my discloser: I've been working with openmaru, a Korean Web 2.0 service provider, for its English blog marketing. Indeed, its English blog has been run by me! (but I'm not an employee, just working on a partnership-based project)
I'm not sure if you guys have come across the blog or any of its services, but not because I'm the marketer, but even from a pure user point of view, you should most definitely try out the openmaru applications, such as Springnote. It simply rocks!
I'll be reporting from the Expo as well as interviewing famous dudes and companies in the Web 2.0-sphere. One thing interesting is that reporting will be done through 4 major channels: openmaru Korean blog, openmaru English blog, Taewoo's log (my Korean blog), and TechnoKimchi. Chances are I'll be posting a lot more stuff in Korean than in English.
But if you ever had questions regarding openmaru or me, or the Web and digital landscape in Korea, feel free to come around the openmaru booth to find me. I'm not there, other openmaru members will be more than kind enough to find me for you :)
I'm very excited to attend the conference for many reasons. But for TechnoKimchi, I think this will definitely mark an important milestone as this is the first time I'm officially exploring the Web in Asia, outside Korea. As I've been writing in my Korean blog, there are so many things that are just completely different about the Web and the digital culture in Japan from Korea that I'm almost lost. Too many thoughts in my head.
But for now, I'm resting for tomorrow. Hopefully, I'll be able to run into some of you guys!
I'm in Tokyo with the openmaru team. Here goes my discloser: I've been working with openmaru, a Korean Web 2.0 service provider, for its English blog marketing. Indeed, its English blog has been run by me! (but I'm not an employee, just working on a partnership-based project)
I'm not sure if you guys have come across the blog or any of its services, but not because I'm the marketer, but even from a pure user point of view, you should most definitely try out the openmaru applications, such as Springnote. It simply rocks!
I'll be reporting from the Expo as well as interviewing famous dudes and companies in the Web 2.0-sphere. One thing interesting is that reporting will be done through 4 major channels: openmaru Korean blog, openmaru English blog, Taewoo's log (my Korean blog), and TechnoKimchi. Chances are I'll be posting a lot more stuff in Korean than in English.
But if you ever had questions regarding openmaru or me, or the Web and digital landscape in Korea, feel free to come around the openmaru booth to find me. I'm not there, other openmaru members will be more than kind enough to find me for you :)
I'm very excited to attend the conference for many reasons. But for TechnoKimchi, I think this will definitely mark an important milestone as this is the first time I'm officially exploring the Web in Asia, outside Korea. As I've been writing in my Korean blog, there are so many things that are just completely different about the Web and the digital culture in Japan from Korea that I'm almost lost. Too many thoughts in my head.
But for now, I'm resting for tomorrow. Hopefully, I'll be able to run into some of you guys!
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